In the world of organic SEO and paid search marketing, pet insurance is a fiercely competitive industry. Pawp, which promotes itself as “The digital health clinic for your pet,” was […]
Category: marketing
Hotel Seo – Digital Marketing Demystified Webinar
Recently, TripAdvisor invited me to discuss basic Hotel SEO / SEM as a guest panelist on their “TripAdvisor Digital Marketing Demystified” webinar. With respect to your hotel’s search engine optimization […]
52 Business blog post ideas for you
Do you find yourself lacking the time to come up with creative ideas for new content and blog posts? Here are 52 ideas to help get you through the rest […]
3 things I would do as Manager of Digital Marketing for the Grand Wailea Resort
The other day I was on LinkedIn updating my profile to reflect the work that I’d recently done for the Intercontinental Hotel Group (IHG). While I was logged in I somehow […]
How one hotel went from almost dead last on TripAdvisor to number one
Are you still trying to come to grips with guest reviews and think it’s near impossible to improve your rankings? A few years ago the San Juan Water & Beach […]